Google Ads experts, no bragging
We deliver high-quality leads every day to small businesses just like yours.
We start by identifying terms your ideal customers are searching for with thorough keyword research.
We speak directly to their needs with compelling ad copy.
We fine-tune to target your ideal customers and prepare for ongoing optimization with a well-organized account structure.
We continually improve your campaign performance to reduce your cost per click (CPC) and cost per lead (CPL).
We use conversion tracking to optimize based on what's driving revenue.
Ads set up for success like you want your kids to be
Keyword Research: Determine high-intent keywords at reasonable costs with a focus on achieving a high-quality score.
Competitor Research: Identify competitors targeting the same audience or participating in similar auctions.
Account Configuration: Configure the account to maximize budget effectiveness and unlock the full potential of your ads.
Campaign and Ad Group Organization: Develop a clearly organized structure for campaigns and ad groups to optimize overall performance.
Ad Variations: Create multiple ad variations to test keywords, ad copy, and landing pages for optimal results.
Budget and Bidding: Set budget and bidding strategies based on best practices and your advertising goals.
Geographic Targeting: Set up geographic targeting and exclusions for precise audience reach.
Negative Keyword List: Develop a negative keyword list to prevent wasteful spending on irrelevant or low-intent traffic.
Ad Extension Setup: Implement ad extensions to enhance your ad's visibility and relevance.
Conversion Tracking: Implement conversion tracking for insightful performance measurement using Google Tag Manager.
Custom Report Creation: Receive a custom monthly report on the first of each month, providing a detailed overview of the previous month's results.
Regular Monitoring: Monitor accounts regularly and make necessary adjustments for optimal performance.
Keyword Sweeps: Conduct keyword sweeps to assess the usefulness of triggered search terms and adjust accordingly.
Negative Keywords: Building negative keyword lists to reduce irrelevant and low intent traffic.
Bid Management: Check and adjust bids as needed for manual bidding, and monitor bidding strategies and spend.
Ad Rank and Quality Score Monitoring: Monitor ad rank and quality score, making changes to improve performance, reduce CPC, and CPL.
Ad Copy Adjustments: Modify ad copy based on top-performing keywords or changes in website content.
Platform Changes: Stay updated on Google's platform changes and implement necessary adjustments in response.
Ad Status Monitoring: Monitor for disapproved ads, ensuring compliance with best practices and addressing any issues promptly.
Monthly Performance Reports: Receive easy-to-read custom monthly performance reports for continued insights and strategy refinement.
